Things to Keep Handy When You're Marketing Your Book
One way I've found to make marketing less daunting is to collect a few helpful tools that I can reuse and adapt
top of page
Where do you want to start?
Comp Titles
"Comp titles" is short for competitive or comparative titles and refers to already published books that are similar to your manuscript.
Brainstorming a Book Title
Titles are an important piece of your marketing. You want them to encapsulate your entire book in a brief and catchy way.
Starting Out Your Social Media Platform
Worrying about being a social media guru is exhausting, but being present on social media doesn't have to be your whole life.
Writing a Blurb That Readers will Buy
A blurb is a plot summary aimed at readers. It is used on online book pages or on the back of your physical books.
Identifying Your Story's Hook
Once you find your story's hook, you should be able to talk about, summarize, and market your book much more easily.
Creating a Platform Before You are Published
Readers don't rush to the fantasy aisle to see what new titles HarperCollins has released this season. It's the authors they are invested in
Why Genre Matters
Some writers think that genre is something marketing slaps onto a finished book in order to make it sell. But that is not how it works.
What Age are you Writing For?
When pitching or marketing a novel, it’s important to know what audience your manuscript is suited for.
bottom of page